This week saw yet another recognized betting firm introduce Esports betting to their portfolio. Leeds based Skybet unveiled a partnership with one of the industry’s leading data and pricing suppliers, Betgenius, which will see a supply of data that’ll allow Skybet to offer both pre-match and live in-play betting.
According to a recent report by Eilers Research there are currently over 2.3m Esports viewers which is predicted to rise beyond 19.5m by 2020. Their research suggests that currently Esports betting brings in revenues of $24m – mostly, we suspect, to unregulated bookmakers – and by 2020 they predict this’ll reach $1.8 billion worldwide. Skybet cited this growth as a key reason for their venture towards Esports. We believe it’s only a matter of time before other firms join in with the Esports betting revolution. They join William Hill, Ladbrokes, Bet365 and Betway by offering Esports Betting.
Skybet are a major brand in the betting world who used to be wholly owned by Sky Plc. In 2014, 80% of their betting business was sold to CVC Capital Partners for £800m. In 2014/15 Skybet signed a deal to become the title sponsor for the English Football League, including the Championship, which shows you how big a company they are and how significant their involvement in Esports could potentially be. They have a tendency to sponsor high profile sporting events. In 2013 they signed a deal to sponsor a race at horse racing’s largest event, the Cheltenham Festival. They became the sponsor of the Supreme Novices’ Hurdle which now bears their name. Hopefully one day we’ll see a Skybet sponsored Esports tournament or team!
Initially, they will offer CS:GO, League of Legends, DOTA2, Starcraft 2 and Smite betting. As it currently stands Skybet price up major CS:GO matches and we’ll hopefully see in-play betting at the upcoming Dreamhack Cluj Major at the end of October, as we have done on some matches already, where they offer the ability to bet on who will win each upcoming round, as well as who will go on to win the match.
You are able to place single bets as well as multiple bets on CS:GO, so build up those accumulators for bigger returns!
Welcome to Esports Skybet! You can head over to their site and take advantage of their generous Bet £5 and get a £20 free bet offer – or if you’re keen to learn more, check out our comprehensive Skybet review.